E|Consortium
rebranding campaign
The E|CONSORTIUM logo is the result of a 2011 rebranding campaign. The trademark consists of a larger shape enveloping a smaller to form the letter E in the negative space. The weight of the shapes are bold and strong. The colors are warm and inviting. The logotype uses a font with circular counters and bowls to compliment the rounded elements in the logo, and is presented in a strong yet approachable upper case.

Indicative of the services the group provides, the logo design symbolizes the promise to companies that E|Consortium will embrace their business to develop solutions that suit their needs.

This logo was selected for inclusion in LogoLounge’s volume 7 book series. Published by Rockport, the LogoLounge series is comprised of illustrated source books for professional designers and artisans. Its featured logos represent the best design work from around the world.

This logo was also hand selected by David E. Carter for inclusion in LOGO 2.0. David E. Carter is an entrepreneur and writer who is a considered an expert on graphic design, logo design, and corporate branding and the "pioneer" of trademark and logo books. He has written over 100 books in the field and his books are distributed in as many as 120 countries and used in college classes in more than 20 countries. He has conducted corporate identity seminars for Advertising Age on four continents including in the cities of New York, Chicago, Los Angeles, Helsinki, São Paulo, and Singapore. David Carter has produced programs for PBS and over a dozen sketches for the Johnny Carson Show. He has received 2 Clio Awards, a national Emmy.  

Chart2Cloud is a suite of services developed by E|Consortium for imaging and document management. It provides scanning of medical charts to cloud based storage systems for easier retrieval, better organization, improved quality control and secure access from anywhere.

A cloud icon is created with a white contour line following the shape of the letter C in chart, the number 2 and the letter C in cloud. Simple and connected like the suite itself.
E|CONSORTIUM
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744
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E|CONSORTIUM

The E|CONSORTIUM logo is the result of a 2011 rebranding campaign. The trademark consists of a larger shape enveloping a smaller to form the let Read More
12
744
3
Published: