We Are Walkman
A series of lifestyle shots were needed for the launch of the Walkman F series. We chose Sydney as the location to bring out the style and mood we wanted. For the photoshoot, we got in touch with Australian fashion photographer Gen Kay. She started out her career in Japan, made a name for herself and began shooting for magazines including Vogue Japan, Nylon Japan and Lula. It was a pleasure working with her and it resulted in a series of natural yet beautiful shot of individuals immersed in their own world with the Walkman F Series.