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    Hello Monday and YouTube got together, and in the beginning of 2015 we announced the birth of our love child, YouTube Kids! A safe place for kids… Read More
    Hello Monday and YouTube got together, and in the beginning of 2015 we announced the birth of our love child, YouTube Kids! A safe place for kids to play. We were asked to help create a safe video environment that parents can trust, where kids can find amazing content that’s perfect for them, and where both groups can have a blast, together. We designed the entire brand identity, including the product interface. The kid-friendly UI uses icons and tips that any young mind can easily understand. Inspired by our own childhood best friends, invisible pals, and favorite toys, we created an animated character sidekick that guides each child through the app, and grows along with them. The visual identity draws from the original aesthetics of YouTube, the mother brand. It’s fun, quirky and embodies the YouTube Kids brand. Read Less
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#YouTubeKids
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Design & Art Direction
 
UI/UX
 
Animation
 
Project management