Logo for Barron County Developmental Disabilities Services, Inc. (later renamed Barron County Developmental Services, Inc with an accompanying logo revision) a nonprofit rehabilitation center for developmentally disabled adults. They had never had a logo before.
The first step was to get colors approved. I presented the following, which was approved:
• Pantone 2727 (Blue) - In business, blue symbolizes: Trust, Dependability, and Strength.
• Pantone 7408 (Yellow) - In business, yellow symbolizes: Optimism, Clarity, and Warmth.
• Pantone 424 (Gray) - In business, gray symbolizes: Balance and Calm.
Trust, dependability, optimism, warmth and balanced calm are all qualities that a rehabilitation center for developmentally disabled adults needs to have.