Below a simiply egg graphic device to carry our offer and messaging. It also worked as a view finder to all the easter speacials.
We also developed a bunny charactor that formed part of the visual language leading consumers to all the Easter specials.
In-Store Point of Sale - Posters
Shelve Talkers
Die-cut Bunny
Christmas Campaign Look and Feel
Summer Campaign Look and Feel
THANK YOU
Client: Pick n Pay
Product: Mobile Money
Marketing Director: Adrian Naude
GM - Advertising: Dave Ramsdem
Agency: Young & Rubicam
Executive Creative Director: Christo
Executive Creative Director: Kassie Naidoo
Creative Director: Ilse van Der Walt
Creative Director (Copy): James
Art Director: Zamani Ngubane
Art Director: Delmaine Koekemoer
Managing Partner: Tracy Roberts
TV Producer: Mthuli Bam
Managing Partner: Tracy Roberts
TV Producer: Mthuli Bam
