About NURU INTERNATIONAL
Nuru International is a non-profit committed to ending extreme poverty. They work in remote, rural areas in Kenya and Ethiopia. Their strategy is centered on empowering local leaders to build sustainable solutions that lift their communities out of poverty.
The 4-LEAF SYMBOL & “RENEWAL” CONCEPT
The four-leaf graphical symbol used throughout the book represents Nuru's four areas of focus, and also functions as a metaphor for growth and vitality. “Renewal” communicates the life-changing impact Nuru’s work has had on these communities. The paper choice, book size, use of color, and photography aim to portray this.