Our mission was to inspire culinary artistry in the new 2:45 PSA, “Reclaim the Kitchen,” for Wolf Ranges out of The Richards Group. Fusing sharp tabletop with cleverly delectable cuisine design, the short takes a bird’s eye view of picture-worthy edibles to urge people to ditch eating out and get back into the kitchen for home cooked meals. The short will appear on the campaingsite and the campaign also includes the additional :15s “The Solution” and “Starts With One.” In addition to directing the campaign, We also handled comprehensive VFX and animation.

 

Brand: Wolf
Agency: The Richards Group
Creative Director: Brian Linder
Copywriter / Art Director: Dave Longfield
Director: Brikk
Production Company: The Academy