Granada is a fictional fruit brand which sells packaged pomegranate. The pomegranates are sold in individual packages. The visual approach is to merge the modern and fresh design, traditional styling and pomegranate origin culture, Iranian. There is a mix between the modern and traditional aspects.
This brand aims to provide a whole functional packaging that is able to solve the problem in packaging heavy pomegranate and proper branding for pomegranate to educate people about the health benefits of pomegranates. The packaging comes with a complementary gift and leaflet about pomegranate.