TechcomBank Mid-autumn

Mid-autumn Festival or Reunion Festival is a meaningful custom of Asian people in general and the Vietnamese in particular. This is a time for care, filialness, gratitude, friendship, reunion and love. Techcombank’s moon-cake box is designed with combination between traditional and modern culture through decorative patterns on the background of its logo symbol.

The cake box recalls the characteristics of the nation and corporate culture in a skillful traditional design, sending best of wishes to the customers.

The inner small cake boxes are arranged to form Techcombank’s logo as our deep gratitude to the customers, with the desire to tighten, stabilize and developed relationships, to be side by side and companion the customers.

Project Featured on:

Laser cut pattern

Design Agency: Bratus
Client: Techcombank
Creative Director & Designer: Jimmi Tuan
Senior Packaging Designer: Hung Dinh
Senior Graphic Designer : Larus Canus
Account Manager : Geny Nguyen
Photography: Eric Huynh
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Techcombank Mid-Autumn Festival Packaging