Ola Reseller Website
Web and Visual Design of Ola's Reseller Website
Web and Visual Design of Ola's Reseller Website
Ola Reseller
Ola, as a Unilever brand primarily selling icecream, is know internationally as Wall's. It sells icecream on numerous points of sale all around the world. To cater the sales specifically in The Netherlands during, but also before the main season, this site was brought online. It offers shops the possibility to order their icecream online.
Ola in The Netherlands has a large product range. But which icecream suits the needs of a specific sales point best? Via this website Ola advises shop owners which icecream matches their shop best. Logically a small freezer demands a different product range than a large one.
Besides advise on the Ola products it also provides a shop with knowledge on buying, renting and maintaining a freezer. Also POS materials can be ordered. All to facilitate a good icecream selling season.
Job description
Advertising Agency Suntzu (part of the French, Belgian and Dutch group Emakina) asked Dutch Freelance Senior Designer Michiel Nagtegaal to design this new Ola website. The brand guidelines were provided and ofcourse to be followed.
Art Direction and Visual Design
The brand identity of Ola is the same in all 34 countries worldwide but the name varies. The brand guides are extensive and strict so while designing the site I focussed on the interaction and usability design as well as the visual design.
After multiple variations on various website templates the final design looked like the screens below. Clarity, calmness, transparency and focus on showing the products in an attractive way are the keywords suitable for this design.
Ola, as a Unilever brand primarily selling icecream, is know internationally as Wall's. It sells icecream on numerous points of sale all around the world. To cater the sales specifically in The Netherlands during, but also before the main season, this site was brought online. It offers shops the possibility to order their icecream online.
Ola in The Netherlands has a large product range. But which icecream suits the needs of a specific sales point best? Via this website Ola advises shop owners which icecream matches their shop best. Logically a small freezer demands a different product range than a large one.
Besides advise on the Ola products it also provides a shop with knowledge on buying, renting and maintaining a freezer. Also POS materials can be ordered. All to facilitate a good icecream selling season.
Job description
Advertising Agency Suntzu (part of the French, Belgian and Dutch group Emakina) asked Dutch Freelance Senior Designer Michiel Nagtegaal to design this new Ola website. The brand guidelines were provided and ofcourse to be followed.
Art Direction and Visual Design
The brand identity of Ola is the same in all 34 countries worldwide but the name varies. The brand guides are extensive and strict so while designing the site I focussed on the interaction and usability design as well as the visual design.
After multiple variations on various website templates the final design looked like the screens below. Clarity, calmness, transparency and focus on showing the products in an attractive way are the keywords suitable for this design.
