PRIZM
A re-imagination of film engagement.
A re-imagination of film engagement.
A new launch from RKB Creative, the company behind SoCalThrills.com, brings their film reviews and commentary to a new website: PRIZM. RKB Creative contracted Sneak Attack Advertising for their logo and branding needs, as well as technology concerns in customizing the website. Our agency designed the logo from inception to the finalized style and form, with different variations and implementations. We went a step further by consulting on the brand perception and promise, with a Welcome letter to new site visitors, and introductory email blast to invite potential viewers to the PRIZM experience. On the back-end, we tailored their publishing workflow to optimize their customer experience and engagement, social networking/media capabilities, and increased their search engine optimization. Additionally, we monitor and analyze their web analytics and interactions through tracking on Google Analytics and Quantcast. Sneak Attack Advertising has worked with the client to bring the website into fruition from concept to inception, with an anticipated launch, soft launch, and soon a full launch to the public.
Main logo design
At Launch with Welcome Letter
Variations on Logo Design
View the project at enterthePRIZM.com
