An homage to the golden age of South African advertising 
to promote industry trade journal B®AND Magazine.

Radio
Print

We recycled well-known South African print ads and did to ourselves
 what every Client threatens to do: covered up the logo. 
Great brands: there’s no mistaking them. Build one.

Agency: BBDO Cape Town
Creative Circle Radio Ad of the Month
March 2008 (First Place)
Copy: Kyle Cockeran  Art Director: Alexis Beckett  
Deputy Creative Directors: Alexis Beckett, Kyle Cockeran  
Executive Creative Director: Ivan Johnson  
Chief Creative Officer: Mike Schalit  
Radio Production Company 1: B&S Studios 
(Cremora, Cadbury Lunch Bar, Rolux Magnum, 
Mercedes-Benz & Cadbury Dairy Milk) 
 Sound Engineers: Graham Merrill, Arnold Vermaak  
Radio Production Company 2: Spaced Out Sound 
(VW Syncro Bus)
Sound Engineer: Tully McCully  Vocals: David Kramer  
Lyrics: Kyle Cockeran  
VO Artist (ANNCR): Fiona Coyne  
Agency Supervisors: Di Paice, Simon Borchert
We remember
Di Paice and Fiona Coyne
B®AND Magazine
Published:

B®AND Magazine

The B®AND Magazine radio campaign repurposes some of South Africa's most-loved commercials of all time to promote new subscriptions. [We tracked Read More

Published: