Chantelle de Lange's profile

Nestle Country Fresh

Chantelle de Lange
•
Nestle Country Fresh
In-store promotion: What's your flavour?
To promote Nestle's Country Fresh ice cream flavours in-store. Elements were developed to brand the entire in-store promotion. From a ice cream trolley; tray; aprons for the promoters to give away gifts like shopping-list pads. 

Concept: Highlight the heritage of Country Fresh ice cream and trigger nostalgia for old-style ice-cream parlours. 

NB: Logo's and brand colours were provided by Nestle, and they own all rights. Illustrations made to use for this project are my own. 
ice cream old fashioned traditional parlor Stand Promotion in-store
Promoter Apron
ice cream old fashioned traditional parlor Stand Promotion in-store
Promoter hat (paper)
ice cream old fashioned traditional parlor Stand Promotion in-store
ice cream old fashioned traditional parlor Stand Promotion in-store
Sample spoon
ice cream old fashioned traditional parlor Stand Promotion in-store
Sample hand-out stand (cardboard cut-out)
ice cream old fashioned traditional parlor Stand Promotion in-store
Ice cream Sample cub cap-sticker
ice cream old fashioned traditional parlor Stand Promotion in-store
Hand-out tray branding (for roaming promoters)
ice cream old fashioned traditional parlor Stand Promotion in-store
Hand-out tray strap
ice cream old fashioned traditional parlor Stand Promotion in-store
Give away- shopping list pad
ice cream old fashioned traditional parlor Stand Promotion in-store
Ice-cream sample cup sleeve 
Nestle Country Fresh
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Chantelle de Lange's profile

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Chantelle de Lange's profile
Johannesburg, South Africa

Nestle Country Fresh

in-store promotional elements

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Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives