Mafi
— Branding Consulting
MAFI (Filmic Map of a country) requested a new identity for the series of workshops of documentary cinema organised all over the country. The identity draws inspiration from the shape of filmic rolls, combined with strong colours, clear layout and typography. We developed different graphic pieces that approach the request in a close and clear way
Mafi is an institution dedicated to documenting Chilean society. They came to us asking for new identity for the documentary cinema workshops they give across the country. The result is a visual identity based on the old movies film, using one striking color such as red to give uniqueness to the event. We developed different communication pieces that approached the call in clear and close way.
