For $38 anyone ages 21-34 can sign-up for the GO Pass, an Unlimited Season Pass that gets you into every CENTERSTAGE Classic Series, Cabaret, or Play Lab show for the 2011-12 Season. See them all. See them over and over. Reserve in advance…or not. It’s eight months of unlimited entertainment for the price of a single ticket. It’s that easy. Just GO.
This campaign is aimed towards getting young people in the door. We wanted to make it look fun and hip yet simple and straight to the point. I created the logo and the following materials.