"Offline vs Online" is an event organised during the winter breaks for the children and youth of Poznań, Poland. It takes place in the Stary Browar shopping center and consists of activities ranging from designing a medieval knight's armour to beta testing an Oculus Rift. The poster is a take on connecting the two worlds of childrens play into a nostalgia driven sign. Transforming objects into letters was something that I did a lot back in elementary school (as well as many other kids) and this was a take on bringing back tha aesthetic.
This illustration was art directed as well as transformed into various formats by the Warsaw based UVMW studio.
detail
linework
on site
