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    About

    Holly Furtick's blog has been one of the most consistent web platforms under the Elevation Church brand. I was tasked with giving her site a refr… Read More
    Holly Furtick's blog has been one of the most consistent web platforms under the Elevation Church brand. I was tasked with giving her site a refresh – updating and enhancing the look while retaining the brand and color palette. The previous look was a stale, blocky archetype that was neither attractive nor engaging. My goal was to give the page some life, color, and energy. I introduced one of my favorite serifs, Chapparal, and a warm glow of hues to give a soft and inviting feel. The addition of social sharing, Instagram feeds, and links to high-traffic Elevation web properties helped improve overall engagement and exposure. Read Less
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