Gilles & Cecilie Studio collaborated with Swims, a Norwegian shoe company which specializes in a new brand of rubber galoshes. Illustrations and packaging were designed around a story of a person jumping into rainy city streets, cleverly using the reflections in the puddles to suggest the city landscape. With the tagline “Seduce the Rain,” the goal was to make rainy days seem more like an adventure.
 
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Gilles & Cecilie Studio + Swims
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Gilles & Cecilie Studio + Swims

Gilles & Cecilie Studio collaborated with Swims, a Norwegian shoe company which specializes in a new brand of rubber galoshes. Illustrations and Read More
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51
0
Published: