The power of beauty. The beautiful power.
Challenge:
Launching campaign for the new, the thinnest Samsung smartphones with
high performance capabilities.
Solution:
We’ve created a campaign “The power of beauty. The beautiful power.”
that showed that the performance and design can go together perfectly.
Result:
Cooperation with the “I’ve got talent” stars created a lot of buzz around the campaign.
And the TVC was appreciated for its visual values.
Recognition:
Movie was recognised by Arri and on the nab Show Las Vegas
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Making of
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SET UP
CREDITS:
Client: Samsung
Agency: Leo Burnett Warsaw
Creative Director: Maciej Porębski
Copywriter: Radosław Dudzic
Art Director: Rafał Michałek - Czerepak
Director: Camille Marotte