Creating low budget brand for a tourism industry. I have to create a name, logo and typographical poster that would attract backpackers to Australia.
Thanks to a dashed graphic element in the WANDERLANDER logo, it is possible to further develop the printing and include it on a wide variety of merchandise such as: campervans, tour buses, office walls and much more. An aesthetically pleasing and well constructed logo will provide ample opportunity for various applications in print and in electronic media (web, smartphones, tablets etc).
Credits to owners of VW campervans.