This unique bilingual wine originates from Sweden. As normal wines are generated through grapes this wine uses sap from birch trees to create a finished product. The word “Bjork” in Swedish translates to “Birch” in English, the name is to be simple just as the design, which is inspired strongly from the concept of Swiss design.
The idea behind this wine is to capture the tree sap during the early weeks of spring. The logo itself signifies to intersections between winter, which is signified through the blue arrow, and summer, which is shown through the yellow arrow. The use of the overprint is relevant to pay homage to the Swiss overprint style as well as generate a green that symbolizes spring.