VS Fearless fragrance launch. Branding and packaging design for the entire program, including gifting. Featured here: 50ml fragrance, fragrance mini, rollerball, body wash, body lotion, solid fragrance ring, fragrance powder, vial on card, and deluxe vial on card.

 

Creative direction by Michael Leva and Sandra Monteparo.

Art direction and design by Natalia del Rivero.

Initital bottle design by Established.

Photography by Erica McCartney.