London's Air Ambulance campaign branding to raise money for a second emergency helicopter. The existing helicopter - the only one London’s Air Ambulance has - is due for maintenance every January and is off duty for the rest of the month.
The assests below are the campaign hero image and supporting images, for which I came up with the idea of organizing a photoshoot on the streets of London.
Campaign page: http://londonsairambulance.co.uk/2nd-helicopter
Campaign's hero image with tagline and sticker
Campaign's shearable sticker
Campaign's poster for fundraising part of the marketing pack.
EARLIER DESIGNS AND CONCEPTS
