Re-brand Bitcoin to make it more accessible to a wider audience. Bitcoins main problems lies with how it looks and how it operates, It’s far to nerdy interface turn people off before they even understand what it is.
Make bitcoin much warmer and more human so people can relate to it. Looking back at how currency started with the bartering of goods it was clear that the use of hands would be a great solution to bitcoins problems. With this idea design an easy to us bitcoin app so that more people will be willing to try the currency and develop a range of poster the spread the new language of bitcoin.
A case study i made to explain the brand.