Leukemia and Lymphoma Society Debuts Collaborative
A corporate marketing and strategy development specialist, Dawn Johnson served as the chief marketing officer and executive vice president with USAA prior to establishing a private firm in San Antonio, Texas. In addition to her career as an executive coach and business consultant, Dawn Johnson lends her energies to health-care nonprofits such as the Leukemia and Lymphoma Society (LLS).

As the largest nonprofit committed to treating blood-related cancers, the LLS has been at the forefront of new research efforts for over 65 years. To improve the standards of cancer care in isolated communities, the LLS recently joined forces with four other organizations--the Lymphoma Research Foundation, CancerCare, the Association of Community Cancer Centers, and Genentech--to launch the Alliance for Resource Collaboration in Hematology (ARCH). 

An estimated 80,0000 people will be diagnosed with some type of lymphoma in 2015, but only about 15 percent of cancer patients receive treatment at major academic cancer centers such as the Cancer Therapy and Research Center in San Antonio. With the support of these partner agencies, the ARCH program will spearhead efforts to distribute high-quality cancer care and informational materials to where the need is greatest.
Leukemia and Lymphoma Society Debuts Collaborative
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Leukemia and Lymphoma Society Debuts Collaborative

Dawn Johnson
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