Self branding project done as part of Production for Graphic Designers module at ADM.
The project brief given was to embark on a self branding assignment with a limited color scheme (2 color), while still having a strong overall identity that could be repurposed for a multitude of applications. An impossible square served as the basis of the logo form, as its characteristics embody desirable qualities I hope my work can achieve - compelling one to take a second look at, by offering more than what meets the eye.
The project brief given was to embark on a self branding assignment with a limited color scheme (2 color), while still having a strong overall identity that could be repurposed for a multitude of applications. An impossible square served as the basis of the logo form, as its characteristics embody desirable qualities I hope my work can achieve - compelling one to take a second look at, by offering more than what meets the eye.
