DEFY intern Teddy VerBockel wearing the bag that bears his name and riding a vintage Velocette motorcycle.
DEFY 2015 Collection
The range of products offered by DEFY continues to grow and the latest 2015 collection features some completely new designs.
I recently returned to the DEFY MFG.Co. workshop (located in the Ravenswood area of Chicago) to shoot some their awesome new bags, most of which will launch over the next couple of months.
The creative direction called for Teddy VerBockel—whose enviable job title is "Worlds Greatest Intern"—to model the bag that bears his name astride DEFY founder Chris Tag's vintage Velocette motorcycle.
The shoot took place on location in the alley directly behind the workshop; amongst the bewildering collection of antiques and knick-knacks in the Architectural Artifacts building a few blocks away; and in Thompson Hotel in downtown Chicago
Creative direction & design: Chris Tag
Art direction, photography and retouching: James Bareham
Creative direction & design: Chris Tag
Art direction, photography and retouching: James Bareham
DEFY intern Teddy VerBockel wearing the bag that bears his name.
Two year old DEFY 'Defender' workcase — Horween Austin Calf Leather Edition
Perhaps DEFY's most iconic bag to date: the 'Recon' in military tarp.
Special edition DEFY Gear Kit in selvedge denim with Japanese wool lining, made as part of a collaboration project with Freenote Cloth
DEFY's Ultimate R&R Weekender in spectacular Horween Dublin leather, and Gear Kit in Horween Oxblood leather — both available as special order.
DEFY's 'Ultimate Overnighter' and 'Recon', both in luxurious Horween Oxblood leather - both soon available as special order.
DEFY's 'Recon' in luxurious Horween Oxblood leather
DEFY's 'Helvetica Regular' tote bag in black camo
