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    New photography featuring some of the new products from the DEFY's 2015 Collection. Based in Chicago, the Defy MFG.Co designs bags & accessories … Read More
    New photography featuring some of the new products from the DEFY's 2015 Collection. Based in Chicago, the Defy MFG.Co designs bags & accessories that are hand-crafted in the USA and built to last. Read Less
    Published:
DEFY intern Teddy VerBockel wearing the bag that bears his name and riding a vintage Velocette motorcycle.
DEFY intern Teddy VerBockel wearing the bag that bears his name.
Two year old DEFY 'Defender' workcase — Horween Austin Calf Leather Edition
Perhaps DEFY's most iconic bag to date: the 'Recon' in military tarp.
Special edition DEFY Gear Kit in selvedge denim with Japanse wool lining, made as part of a collaboration project with Freenote Cloth
DEFY's Ultimate R&R Weekender in spectacular Horween Dublin leather, and Gear Kit in Horween Oxblood leather — both available as special order.
DEFY's 'Ultimate Overnighter' and 'Recon', both in luxurious Horween Oxblood leather - both soon available as special order.
DEFY's 'Recon' in luxurious Horween Oxblood leather - photographed at the Thompson Hotel, Chicago.
DEFY's 'Helvetica Regular' tote bag in black camo - photographed at the Thompson Hotel, Chicago.

DEFY 2015 Collection
 
The range of products offered by DEFY continues to grow and the 2015 collection is going to feature some completely new bags.

James Bareham recently returned to the DEFY MFG.Co. workshop in the Ravenswood area of Chicago to shoot some new brand imagery showcasing these awesome new bags, most of which will launch over the next few months.

The creative direction called for Teddy VerBockel — whose official job title is 'Worlds Greatest Intern'— to model the bag that bears his name astride Chris Tag's vintage Velocette motorcycle. The shoot took place on location in the alley directly behind DEFY's workshop and in amongst the bewildering collection of antiques and knick-knacks in Architectural Artifacts. To capture the luxurious leather of some of the new leather bags, the DEFY team travelled to downtown Chicago to shoot at the Thompson Hotel.
 
Creative Direction - Design: ChrisTag
Creative Direction - Photography: James Bareham
Retouching: The New Cruelty
Mascot: The Otis

 
UPDATE: To celebrate the launch of DEFY's new 2015 Collection, just enter BEHANCE20 at check out to get 20% off DEFY's products (no price adjustments).