PlayWood identity. Intellectual games
PlayWood® is a young smart brand which consists of two adjacent businesses - "PlayWood intellectual games" and "PlayWood wooden furniture". The name "PlayWood" came from "Plywood".
"PlayWood intellectual games" developes an unique equipment from high-quality plywood, leather and metal and offes the service for alternative smart and fun spending of holidays and corporate events.
"PlayWood wooden furniture" - is a brand which produces a high-quality modern furniture and acsessories from plywood and leather. Most of products are handmade with love and have a high quality.
 
 
Logos architecture and rules.
There are many variations based on grid.
Inspiration is a wooden puzzle planks.
Logos iterations.
Each one iteration can be used as static logo-icon.
Logo is like a cloth cotton label.
Every equipment or furniture has its own unique cotton lable.
Pattern based on logos iterations.
Also it can be animated freely for any digital media.
Black and white version of logo is for plywood furniture.
B/W edition is for wood burning or onecolor printing.
 
THANKS FOR VIEWING:)

CREDITS:
Art-direction & Design: Pavel Kulinsky
PlayWood identity. Intellectual games
665
6336
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Published:

PlayWood identity. Intellectual games

Identity design for "PlayWood" brand.
665
6336
34
Published:

Creative Fields