It's More Fun in the Philippines
Below are some of the materials that were created for It's More Fun in the Philippines tourism campaign. The 2nd phase of the campaign features the different destinations in the country. This campaign had previously won major awards at the AMEs, the Appies, Spikes Asia, Kidlat and the Tambulis and was the winner of the WARC Asia prize for strategy.
Boracay
Cebu
Some of the print ads created for different destinations:
PRODUCTION:
Agency: BBDOGuerrero
Director: Lyle Sacris
Animation: The Mill Uk
