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Label Design | Pacific Pilsner

Jung Kwon
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beer Label beerlabel can tallboy pacific Ocean drink Rebrand pilsner label design beer design beer package
PACIFIC PILSNER
Rebrand of current packaging
 
Pacific Pilsner is the most iconic beer label of Pacific Western Brewery. It has a stable and loyal fan base, but as time goes by, the style of packaging gets older with its demography. Its style was straight forward and a typical beer label. It is uncompetitive in current liquor market full of craft beers—Unique and small quantity, sporting unique packaging. To overcome this shortcoming, unique emblem type label, designed with concept of tattoo arts was a solution for new pacific pilsner. Also it will be attractive to the younger demography. 
beer Label beerlabel can tallboy pacific Ocean drink Rebrand pilsner label design beer design beer package
beer Label beerlabel can tallboy pacific Ocean drink Rebrand pilsner label design beer design beer package
beer Label beerlabel can tallboy pacific Ocean drink Rebrand pilsner label design beer design beer package
beer Label beerlabel can tallboy pacific Ocean drink Rebrand pilsner label design beer design beer package
beer Label beerlabel can tallboy pacific Ocean drink Rebrand pilsner label design beer design beer package
beer Label beerlabel can tallboy pacific Ocean drink Rebrand pilsner label design beer design beer package
Merci / Thank You!
Label Design | Pacific Pilsner
Published:
Jung Kwon's profile

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Jung Kwon's profile
Vancouver, British Columbia, Canada

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user's profile
Digital Graphic Design Students at VCC

Label Design | Pacific Pilsner

Pacific Pilsner Rebrand of current packaging

Published:

Creative Fields

Attribution, Non-commercialAttribution, Non-commercial