Conference Branding
SA Innovation Summit
Each year the leading South African innovation conference, The SA Innovation Summit (SAIS), hosts its event in Johannesburg.
K&i branded the years event, under the theme ‘Viral Innovation – Catch it for Growth’, using folded origami birds. It included various touchpoints such as website, newsletters, posters, banners, flags, and the conference handbook.
This year the book was renamed ‘The Spark Book’, and featured foldout sections, die-cuts, and the usual speaker and notes pages. As per previous summits our objectives remained the same; create an innovative, engaging, interactive, and practical handbook for the summit. A handbook that the delegates and visitors would cherish, a book that would nurture new idea thinking, stimulate imagination, encourage exploration, experimentation, and leave opportunities open for discovery.