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    For this annual report I chose to use the existing 'Always Fresh' Tim Hortons tagline, to showcase one of the strtonger points of the Tim Hortons… Read More
    For this annual report I chose to use the existing 'Always Fresh' Tim Hortons tagline, to showcase one of the strtonger points of the Tim Hortons brand, their products which are always fresh. I also used a color palette and typefaces that make a strong reference to the brand, and wrapped the book with a belly band to build a correlation with the sleeve that is wrapped around a hot cup of Tim Hortons coffee. Read Less
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