• Add to Collection
  • About

    About

    Build+ is a large 6.400 sqm home hardware and home furnishing store in Doha, Qatar. The store model was created to establish a solid channel betw… Read More
    Build+ is a large 6.400 sqm home hardware and home furnishing store in Doha, Qatar. The store model was created to establish a solid channel between professional, semi-professional home improvers and suppliers of construction and furniture materials. The store experience combines building materials as well as other adjacent industries such as home furnishing and interior decor. Our challenge was in developing the full brand identity, including naming, logo and communication design alongside space and architectural design of the store. The brand experience is one that is tactile, tangible and hands-on. Read Less
    Published:
 
_
The Assignment

Build+ is a large 6.400 sqm home hardware and home furnishing store. The store model was created to establish a solid channel between professional, semi-professional home improvers and suppliers of construction and furniture materials. The store experience combines building materials as well as other adjacent industries such as home furnishing and interior decor.
 
_
The Solution

Our challenge was in developing the full brand identity, including naming, logo and communication design alongside space and architectural design of the store. The brand experience is one that is tactile, tangible and hands-on.
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
_
 
Creative Director: Nuno Abreu
Project Manager: Jorge Abreu
Strategy: Nuno Paiva
Graphic Design: Jiani Lu
Space Design: Sana Maarrawi, Abdulaziz Alhassan, Filipa Goes