Note: The Delifrance brand and original logo do not belong to me. This series of posters are part of a fictional re-branding project for Delifrance (school assignment). The concept was to ''revamp" Delifrance and give them a more approachable and interesting image to suit an intended target audience, mainly made up of adults and students.
Delifrance On The Go is meant for people who are always rushing for time and often only have little time to grab a quick bite. Hence, the posters depict different types of people in the city merrily bringing portable ovens with them on the go, showing the light-hearted approach that I wanted to take for this project as opposed to their original image, which is more serious.
Delifrance On The Go is meant for people who are always rushing for time and often only have little time to grab a quick bite. Hence, the posters depict different types of people in the city merrily bringing portable ovens with them on the go, showing the light-hearted approach that I wanted to take for this project as opposed to their original image, which is more serious.
