From the start, they wanted a concept around the fact that they are a "trio" band. One of the mandatories was that they wanted to keep the album digital, but needed to craft a tridimensional object with the download code and merchandise inside it, to sell it at gigs and to add a user experience value to it. The merchindise included was a button pin and a vinyl cut sticker.
We came out with the shape of a 3 side pyramid, to symbolise the way the 3 musicians converge in a single direction. The print was made black and white to fit on bright neon coloured paper; this way, they could make it affordable through photocopy process.
The package design was made to function only by folding it. No attachments, no glue: just a single piece.