O’Donnell & Pagano (OD&P) specialized in corporate interiors and new buildings for practically every real estate market segment. In addition to Deloitte & Touche and Marsh McLennan, the firm’s clients included the New York Mercantile Exchange, the National Basketball Association, and the Paramount Group. OD&P had offices in New York, Los Angeles, and London. 

Tony Pagano had seen my identity work for Butler Rogers Baskett Architects and wanted OD&P’s marketing materials to look exceptionally well-designed like they were an architectural firm. It was a unique opportunity to design a logo, create an identity and brand it across a variety of tactical executions: Website, launch party event collateral, capabilities brochure, holiday card, newsletter and business papers.