Annual Report Results as a Christmas Present Poster
FHNW Hochschule für Wirtschaft (School of Business)
“Simplicity is the ultimate form of sophistication” – Leonardo da Vinci
The School of Business sends an annual letter as an end-of-year-review to its employees and stakeholders. In 2014 we were asked to design this as a visual experience. The task was to present the major accomplishments of the year in a folded poster. The emphasis was on the employees, who are the key to success at the School of Business. Simultaneously, additional data and facts should give references to degree courses, continuing education, research and consultancy services.
We conducted a workshop with FHNW in order to compile the relevant content for the annual review. The team collected diverse data and consolidated it through the application of algorithms. YAAY developed a new diagram type, a radar look-alike, which manifests a visual unity for all the areas of the poster. The different colors help to identify different data sets. The red shades represent students and blue is for employee related information. The infographic is enriched with statements from the university management. These statements serve as an entry point to the represented results and are a visual eye-catcher for the poster.
As a result of the feedback that has been received for the 2014 Annual Review, the poster is being used as an external communication medium in German and English.