Bio Trek, California School of Science
This was a Freelance Rebranding Project
They wanted something which appeared serious but more inviting hence the blended colours and opacity so it doesnt look as bold. The seriousness remains in the form of word mark a serif 'Standing Strong' font with no logo this way it can be used for important documents and such like. Whereas it has a Icon which is playful and inviting with the us of health related colours, Sky Blue & Apple Green
This was one of my first ever freelance jobs and its one of my favourites from my old portfolio.