NIKE unviels NIKE+ FUELBAND SE & APP- universal device to measure all kinds of activities—NikeFuel tracks your active life motivating you, helping you set up goals and measuring your sucess through calorie burn count, daily steps, fuel, and of course time.
FuelBand SE
Launch, promotion and marketing on Nike’s new activity and fitness technology wristband. In our digital hub we activated and taught consumers about the features of the Fuel band.
