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    After nearly a year in business, Levers had collected substantial data and feedback from their users on their product. They learned that many use… Read More
    After nearly a year in business, Levers had collected substantial data and feedback from their users on their product. They learned that many users seemed slightly overwhelmed by the intensity of the product, so they were on a mission to simplify the concept. As part of that endeavor, they felt a shift in the brand experience would reinforce their efforts, so we embarked on iterating the image and interface to be much more approachable and easier to use. Read Less
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After nearly a year in business, Levers had collected substantial data and feedback from their users on their product. They learned that many users seemed slightly overwhelmed by the intensity of the product, so they were on a mission to simplify the concept. As part of that endeavor, they felt a shift in the brand experience would reinforce their efforts, so we embarked on iterating the image and interface to be much more approachable and easier to use.