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    White Goose [ colombian vinaigrettes & sauces ] is the brand i developped for a Colombian Company that exports its products to Toronto, Canada. T… Read More
    White Goose [ colombian vinaigrettes & sauces ] is the brand i developped for a Colombian Company that exports its products to Toronto, Canada. The company started with the simple idea of a young and fresh brand that stressed the colombian exotic fruits used for the manufacture of its products. Therefore, White Goose is a brand that seeks to rescue the properties of a well known, loved and cared bird in Canada as the goose, which migrates each year to the south to seek shelter during the winter. Also, the goose acquires through each of its flights new skills, new experiences and new learning that allow them to improve their adaptive capacity. Likewise, White Goose is a company that migrates each year back to Colombia, to cultivate and bring back 100 % Colombian products to Canada. A company that with each new return share new experiences, improve the quality of their products and offers the best of colombian culture in a cosmopolitan and multicultural city like Toronto. Read Less
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orig. pic. https://enriquesmassage.wordpress.com/category/trip/
 
 
 
White Goose [ colombian vinaigrettes & sauces ] es la marca que se desarolló para una empresa colombiana de Vinagretas y Salsas para ensaladas con exportaciones a Toronto, Canadá. La empresa partió con la sencilla idea de una marca joven y fresca que destacara las frutas exóticas colombianas usadas para la elaboración de sus productos. 

Así nació White Goose: una marca que busca rescatar las propiedas de un ave muy reconocida, querida y cuidada en Canadá como los son los Ganzos (Goose), que cada año migra hacia al sur para buscar refugio durante el invierno y que a través de cada uno de sus vuelos adquiere nuevas habilidades, nuevas experiencias y nuevos aprendizajes que le permiten mejorar su capacidad adaptativa. De la misma forma, White Goose es una empresa que cada año migra de vuelta a Colombia, para cultivar y llevar de vuelta productos 100% Colombianos a Canadá. Un empresa que con cada nuevo viaje comparte nuevas experiencias, mejora la calidad de su productos y logra ofrecer lo mejor de la cultura colombiana, en una ciudad cosmopolita y multicultural como lo es Toronto.

 
White Goose [ colombian vinaigrettes & sauces ] is the brand i developped for a Colombian Company that exports its products to Toronto, Canada. The company started with the simple idea of a young and fresh brand that stressed the colombian exotic fruits used for the manufacture of its products.
Therefore, White Goose is a brand that seeks to rescue the properties of a well known, loved and cared bird in Canada as the goose, which migrates each year to the south to seek shelter during the winter. Also, the goose acquires through each of its flights new skills, new experiences and new learning that allow them to improve their adaptive capacity. Likewise, White Goose is a company that migrates each year back to Colombia, to cultivate and bring back 100 % Colombian products to Canada. A company that with each new return share new experiences, improve the quality of their products and offers the best of colombian culture in a cosmopolitan and multicultural city like Toronto.
 
 
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De esta forma, la identidad visual busca ser completamente sobria a través del manejo de pocos recursos gráficos y del color blanco, pero sin dejar a un lado el caracter exótico y vivo de Colombia a través de colores brillantes que recuerdan las frutas con las que se producen los productos.
 

Thus, the visual identity seeks to be completely sober through the management of few graphic resources and the white base, but without leaving aside the exotic colombian character through bright colors that look back on the fruits with which products are produced.