Cape Argus Pick 'n Pay Cycle Tour Print Adverts
Student work which was chosen to be used commercially by client advertising the Cape Argus Pick ' Pay Cycle Tour - The World's Largest Timed Cycle Race. The commercial encouraged riders to sign up for the 2013 race, promoting inclusion.
Client: Cape Argus Pick n Pay Cycle Tour
Agency: Inspiration Advertising
School: AAA School of Advertising
Art Director: Tess Gadd
Copywriter: Michele Fry