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    Consocio is a set of illustrations done as contest entry for Create your Bucharest 2014. Trough these works we promote a new social and cultural … Read More
    Consocio is a set of illustrations done as contest entry for Create your Bucharest 2014. Trough these works we promote a new social and cultural movement we call Digitalism. Artwork : Calin Balea Copywriting: Andrei Antal Read Less
    Published:
Consocoio (def.)
1. associate/join/unite (in), share
2. bring in close relation/alliance/partnership
 
Today’s young individuals have fallen again under the shadow of the society, under mundane activities, under mediocrity. Everyone’s potential remains undiscovered or even grounded by the tenets and common laws of today’s contexts.
 
It is necessary that middle-class intellectuals of Bucharest’s society to mobilize, to form a socio-cultural current. A current in which every individual can express himself freely in every form existent. It is time to reduce the gap between generations and to explain them “change” and to implement it together.
 
This is our solution: The Digitalism, built complementary to Illuminism.
 
Curiosity and creativity is what took us to the moon, across the oceans and in outer space. It’s what is pushing us further.
 
In 2015 we have access to any information we desire. New dreams and ideas within the reach of our hands and fingertips.
 
Digitalism is or will be our society’s new social and cultural current. It is what world’s pioneers started … and what we will continue.
 
Thus, our aim is to implement a new pattern of social and cultural perception:
 
1. Stand out of the ordinary. Express yourself.
2. Call-out to all creatives and visionaries.
3. Implement Digitalism.
4. Reposition Bucharest socially and culturally on the Western Europe – Eastern Europe axis.
5. Repeat.
 
1. Oblivion
Stand out of the ordinary.
 
Today’s young individuals have fallen again under the shadow of the society, under mundane activities, under mediocrity. Everyone’s potential remains buried in cat videos, silly web-shows or any other type of content that lacks quality, depth and information.
Call-out to all creatives and visionaries.

It is necessary that all creative of Bucharest’s society to mobilize, to form a socio-cultural current. A current in which every individual can express himself freely in every form through technology. It is time to learn how to use all the information we get online.
2. In every one of us
Call-out to people of all sorts.
 
It is necessary that middle-class intellectuals of Bucharest’s society to mobilize, to form a socio-cultural current. A current in which every individual can express himself freely in every form existent. It is time to reduce the gap between generations and to explain them “change” and to implement it together. 
3. Transmitto
Implement Digitalism
 
In 2015 we have access to any information we desire. New dreams and ideas within the reach of our hands and fingertips. But we need to give and transmit this power of information to everyone.
4. Positioning
Reposition Bucharest socially and culturally on the
Western Europe – Eastern Europe axis.
 
Digitalism is or will be our society’s new social and cultural current. It is what world’s pioneers started … and what we will continue.
5. The pattern
Digitalism is or will be our society’s new social and cultural current. It is what world’s pioneers started … and what we will continue.
 
Thus, our aim is to implement a new pattern of social and cultural perception:
1. Stand out of the ordinary. Express yourself.
2. Call-out to all creatives and visionaries.
3. Implement Digitalism.
4. Reposition Bucharest socially and culturally on the Western Europe – Eastern Europe axis.
5. Repeat.
Implementation
Making our idea come to life
Poster print concept.
Large banner concept.
Work sample - how one of the paintings of the exhibition would look.
Copywriting & Concept: Andrei Antal
Artwork: Calin Balea