HOOVER MOXIE
New Product Concept
New Product Concept
A new vacuum design was developed based on a demographic of women who shop in Walmart. The design comes in a series of four vacuums under the series name Hoover Moxie. Each vacuum is based on the color trends of Spring 2012. Each vacuum displays a vibrant, new way to look at a day to day household item. I created the overall concept of Moxie, along with the logo design and the color systems for each vacuum.
*Created within internship at Tattoo Projects Ad Agency in Charlotte, NC.
*Created within internship at Tattoo Projects Ad Agency in Charlotte, NC.
