Pranjul Sati's profile

Abhinav Trivedi Frame Project

The Abhinav Trivedi Frame Project
 
Abhinav Trivedi , upcomming Wildlife Photographer . He started his career his wildlife photography career at the age of 16. He also does freelancing taking small clients from his own town Jodhpur ( Blue City ) , before becoming fully fledged wildlife photographer . 
With quality work came high demand and Abhinav has taken in his stride and his work has been featured in a well known magazine . 
He was also appreciated by a well known organisation  People for the Ethical Treatment of Animals (PETA) for his work - 
 For a unique identity he was in need for a well meant wildlife related logo/design for his images captured 
This is the part where I Pranjul Sati ( designer )  enter . This job was given to me . To design a logo which would mean something and attract people . Abhinav had a thing for his first picture to be published in a nature magazine which featured a deer . So the logo  had to be deer related .
Camera as to show him as a photographer 
So I came up with this
It is a design  of a deer's horn originating from the lens of the camera .  Deer symbolises  the ability to listen, grace and appreciation for the beauty of balance.
Vision extends beyond the realm of the camera , creating images that has his own story .
The right horn ( from the perspective of a photographer behind that camera assumed )
is shaded more to represent the photographer as right brained . When a person is Right Brain Dominant, they are thought of as the dreamers, the artists, and  musicians of the world. The camera was included  with just the lens , flash , mode dial and shutter button so that the logo isnt complicated and too mainstream . 


This idea was appreciated by Abhinav Trivedi and will now be officially used as the copyright symbol.
Abhinav Trivedi Frame Project
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Abhinav Trivedi Frame Project

Logo Making Process

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