International Trade Partners Conference
Design Direction
Design Direction
Each year, SEMI hosts its International Trade Partners Conference (ITPC) in Hawaii, a premier event that brings together top executives from the semiconductor, semiconductor capital equipment and materials industries to discuss global topics of mutual concern.
Target audiences: Decision making, high-level executives in the semiconductor equipment, materials and device communities, and related industries. This includes these positions:
• Chairman of the Board
• President
• CEO
• Vice President
• Senior Director
Objective: To increase the loyalty and interest of attendees and beat competitors
Target audiences: Decision making, high-level executives in the semiconductor equipment, materials and device communities, and related industries. This includes these positions:
• Chairman of the Board
• President
• CEO
• Vice President
• Senior Director
Objective: To increase the loyalty and interest of attendees and beat competitors
Strategic creative concept: Building bridges to the future.
Design Challenge: To show bridge without using an image of an actual bridge.
Design was created based on the idea that bridge perform one simple function: connects point A to point B. Since the theme of the look and feel was "Building bridges to the future", we decided to design a simple floating and wireless bridge on a futuristically scientific background.
Design Challenge: To show bridge without using an image of an actual bridge.
Design was created based on the idea that bridge perform one simple function: connects point A to point B. Since the theme of the look and feel was "Building bridges to the future", we decided to design a simple floating and wireless bridge on a futuristically scientific background.
Media: Brochure, Direct Mail, Banner, Web Pages, Blog, Twitter, Invitation