Design Problem and Solution
The challenge in designing this t-shirt was to communicate Heifer’s charity process in a direct, clear manner. Although Heifer is known for providing animals to families stricken with property and hunger, the animals produce much more than just nourishment like milk or meat. The animals donated by Heifer, provide families with the tools to support and sustain themselves for generations. My solution to this challenge was to illustrate a cow silhouette made of the benefits a family experiences once they have received the animal.
I submitted this t-shirt design into the AIGA Philadelphia Design for Good Student T-Shirt Exhibition 2014/15. Here is the link to the website: http://aigaphillyeducation.com/