Adobe Digital Transformation Campaign
The goal for this campaign was to reinforce Adobe as a thought leader in the digital marketing space. The campaign provided marketers with step-by-step instructions to transform their organization into a well-oiled machine that can create and deliver cutting-edge digital experiences.
My Role: As creative director and UX designer, I developed journey maps, defined the content strategy, developed campaign concepts, and created high-fidelity designs.
Cross-channel Journey Maps
Responsive Landing Page Design
Adaptive Email Design