Overview: Its a Fur Thing, is a newly launched brand for pet apparels. The idea behind the brand was to offer a stylish, quirky& funny pet apparels, since the available options in the market, lacked these elements.
Challenge: The challenge was to create pet oriented, funfilled, quirky, yet meaningful graphics, that would be as funny, as smart, & as attractive, as we use to love to have on our Tee.